Bluepoint has recently made the important switch from traditional paper business cards to NFC-enabled bamboo cards, which can simply be tapped onto any mobile device to allow on-the-spot sharing of contact information.
The decision was made by the company in order to honour one of its founding principles of sustainability. This is of the upmost importance to Bluepoint, and we are committed to ensuring that the impact on the environment of every stage of the business is closely considered.
Why are we making the switch?
According to a 2019 study by CodeZero, just over 7.2 million trees are cut down across the globe each year in order to make 100 billion business cards, 88% of which are disposed of within the first week of receiving them. Although this may not sound like a colossal amount compared to our usage of other resources, forest loss is accountable for around 10% of the world’s global warming. This is due to the fact that trees both absorb and store carbon dioxide. Thus, when these trees are harvested for production, carbon dioxide is released into the atmosphere.
Transitioning from paper to NFC-enabled bamboo business cards will therefore help to reduce the impact of business on environmental conservation, and is reflective of Bluepoint’s strong sustainability ethos, one which the company has been committed to since its conception in 2008. To solidify this commitment, Bluepoint have agreed that for every single card that is purchased, a tree will be planted.
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